Project Brief
SoHealthy7 is a health and wellness brand aiming to undergo a comprehensive brand refresh. The project focuses on redefining its visual identity, messaging, and overall branding strategy to better resonate with its target audience.
Project Objectives:
- Brand Refinement: Enhance the brand’s visual elements, including the logo, color palette, typography, and imagery.
- Message Consistency: Develop a cohesive and compelling brand message that aligns with the values of holistic health and wellness.
- Audience Engagement: Strengthen the connection with the existing audience while appealing to a broader demographic.
- Competitive Edge: Position SoHealthy7 distinctively in the competitive health and wellness market.
- Versatility: Create branding assets adaptable across various platforms and mediums.
Multivitamins
Vitamins (concentrated)
Women’s Line
Packaging design
Promotional Elements
